InJourney Tourism Development Corporation (ITDC), as a member of InJourney Group, continues to strengthen its commitment to implementing sustainable tourism principles at The Nusa Dua, Bali.For more than 53 years, this commitment has been demonstrated through various initiatives in environmental management, resource efficiency, nature and cultural preservation, as well as community empowerment. Through responsible and long-term-oriented management, ITDC strives to maintain a balance between tourism growth, environmental sustainability, and community welfare, while further strengthening The Nusa Dua’s position as a world-class tourism destination.The consistency of these efforts has led The Nusa Dua to achieve sustainable tourism destination certification based on the Global Sustainable Tourism Council (GSTC) standards in 2026, making it the first destination in Indonesia to obtain GSTC certification at the destination level.This achievement represents international recognition of ITDC’s commitment and consistency in implementing sustainable tourism principles, while further strengthening the quality of The Nusa Dua’s management as a responsible tourism destination with global competitiveness.Commenting on this achievement, ITDC Acting President Director Ahmad Fajar emphasized that sustainability is an integral part of ITDC’s destination development and management direction.“Based on the assessment results, The Nusa Dua area has been declared to meet the requirements for sustainable tourism destination certification under the Global Sustainable Tourism Council (GSTC) standards. Being recognized as the first certified tourism destination in Indonesia represents international recognition as well as validation of ITDC’s commitment to implementing sustainability principles for more than five decades. For us, this certification serves as motivation to continuously ensure that tourism growth goes hand in hand with environmental preservation, community empowerment, and cultural protection, thereby generating long-term benefits for future generations,” said Ahmad Fajar.Amid the changing global tourism landscape, travelers are increasingly considering sustainability aspects when choosing their destinations. Various studies and international standards, including those developed by UN Tourism and the Global Sustainable Tourism Council (GSTC), emphasize the importance of destination management that goes beyond providing quality travel experiences to also address environmental, social, economic, and cultural impacts.Recognizing these challenges, ITDC consistently integrates sustainability principles into the management of The Nusa Dua through wastewater treatment systems, integrated waste management, and the utilization of Seawater Reverse Osmosis (SWRO) technology to convert seawater into clean water. Treated and filtered wastewater is reused for irrigation purposes, including watering the destination’s landscaped areas and tenant premises. Meanwhile, organic waste is processed into compost for maintaining green open spaces, while inorganic waste is managed through sorting, recycling, and reuse in collaboration with third parties.This commitment is further strengthened through the development of environmentally friendly infrastructure and utility systems by ITDC through its subsidiary, ITDC Nusantara Utilitas (ITDC NU). The implementation of SWRO technology, wastewater treatment, reclaimed water utilization, and Liquefied Natural Gas (LNG) distribution forms part of efforts to improve resource-use efficiency and support more environmentally friendly destination management.In water management, the implementation of a circular system enables treated wastewater to be reused for the destination’s irrigation needs. Meanwhile, integrated waste management promotes resource optimization through the principles of reduce, reuse, and recycle, ensuring that materials with residual value can be reused while reducing the volume of waste sent to final disposal facilities.In terms of nature conservation, The Nusa Dua maintains approximately 97 hectares of green open space, accounting for 27 percent of the total area, with more than 5,700 trees representing 138 vegetation species. Coastal conservation efforts are also carried out through collaborative mangrove planting initiatives in the Pudut area in partnership with the UPTD Ngurah Rai Grand Forest Park. These initiatives form part of efforts to protect coastal ecosystems, preserve biodiversity, and strengthen environmental resilience against the impacts of climate change.Beyond environmental considerations, ITDC also places social and cultural dimensions at the heart of destination sustainability. Engagement with tenants, local business operators, surrounding communities, and various stakeholders forms an integral part of its inclusive destination management approach.Through tenant capacity-building programs, MSME empowerment, local cultural preservation, and business ecosystem development, ITDC encourages tourism growth to generate economic opportunities and deliver broader benefits to the community. All these initiatives are reinforced through the development of The Nusa Dua Sustainability Strategy 2026–2030, which serves as the direction for the destination’s medium-term development.This strategy reflects ITDC’s commitment to continuously transforming The Nusa Dua into a world-class tourism destination that is greener, more inclusive, resilient, and responsibly managed.Ahmad Fajar further explained that sustainability requires consistency and collaboration among all parties, including destination managers, tenants, business operators, communities, government institutions, and strategic partners.“We believe that a globally competitive destination is not merely one that offers natural beauty and high-quality facilities, but also one that demonstrates responsibility in protecting the environment and creating added value for the community. Therefore, ITDC will continue to encourage collaboration and innovation to ensure that sustainable tourism practices become an integral part of the destination’s management culture, rather than merely a program or a short-term achievement,” he stated.These various initiatives form part of ITDC’s commitment to optimizing resource efficiency, minimizing environmental impacts, and promoting the implementation of circular economy principles in the management of The Nusa Dua.With more than five decades of experience, ITDC believes that the future of tourism is determined not only by how beautiful a destination is, but also by how responsibly it is managed. Natural beauty must go hand in hand with conservation efforts, economic growth must benefit communities, and the quality of tourism experiences must be supported by sustainable governance.“ITDC will continue to strengthen the implementation of sustainable tourism principles at The Nusa Dua. From Bali to the world, The Nusa Dua conveys the message that natural beauty, economic growth, community welfare, and environmental preservation can flourish in harmony. After all, a world-class destination is not merely about what can be enjoyed today, but also about the valuable legacy that can be protected and passed on to future generations,” concluded Ahmad Fajar.

The Mandalika, 10 November 2026 – Tourism destination development requires not only well-prepared facilities and infrastructure but also qualified human resources and local attractions that can enrich the tourist experience. At The Mandalika, these efforts were realized through the implementation of the InJourney Hospitality House (IHH) Mandalika Batch III on 3–5 November 2026, involving 52 students from SMK Negeri 1 Pujut in villages surrounding the area, as well as the Mandalika Art Performance held on 6 November 2026 as a platform for appreciating the arts and culture of Lombok.In collaboration with InJourney, PT Pengembangan Pariwisata Indonesia (Persero), also known as InJourney Tourism Development Corporation (ITDC), organized IHH Mandalika at the VIP Deluxe area of the Pertamina Mandalika International Circuit. The program provided basic hospitality skills training for local youth, equipping them with the knowledge to understand and seize opportunities in the tourism industry. The training covered various topics, including hospitality principles, effective communication, tourism awareness, and heartfelt service to visitors.One of the key aspects of this program was the involvement of local communities as drivers of knowledge transfer. The training featured Malik Abdul Aziz, a resident of Kuta Village, The Mandalika, who had previously participated in InJourney's Training of Trainers (ToT) program and was subsequently entrusted with the role of trainer. Malik's involvement demonstrates the continuity of the competency development process, as community members who have previously received training begin taking an active role in sharing their knowledge with others in their communities.Malik Abdul Aziz, IHH Mandalika trainer and resident of a village surrounding The Mandalika, stated that his involvement in the program provided an opportunity to apply the knowledge he had gained while sharing his experience with the younger generation in his area.“Through this program, I have the opportunity to share the knowledge and experience I previously gained through InJourney's training. I believe it is important for young people around The Mandalika to understand that hospitality is not merely about serving tourists, but also about developing a friendly attitude, good communication skills, and a sense of responsibility toward the destination's environment. I hope the knowledge shared through this program will serve as valuable preparation for participants to seize opportunities in the tourism sector,” said Malik.General Manager of The Mandalika, Pari Wijaya, stated that strengthening the capacity of local communities is an essential part of building a tourism ecosystem that provides opportunities for surrounding communities to grow alongside the destination.“The growth of The Mandalika as a tourism destination must go hand in hand with improving the capabilities of the surrounding communities. We specifically targeted students from SMK Negeri 1 Pujut because they are young individuals preparing to enter the workforce and have the potential to become frontliners in the tourism industry. In the future, they will play a direct role in delivering services while shaping visitors' impressions and experiences of the destination. Through InJourney Hospitality House, we aim to equip them with hospitality skills from an early stage so they will be better prepared to meet industry demands. The involvement of local residents as trainers also demonstrates how acquired knowledge can be continuously developed and shared with other members of the community,” said Pari.On the final day of the training, participants also had the opportunity to visit the Paddock and Pit Lane areas of the Pertamina Mandalika International Circuit. This experience allowed participants to become more familiar with the circuit's facilities while broadening their understanding of the potential for sports tourism development at The Mandalika.In addition to developing community competencies, efforts to strengthen local potential are also being carried out by providing opportunities for regional arts and culture to become part of the tourism experience. This initiative was realized through the Mandalika Art Performance, held on Friday, 6 November 2026, at the Mandalika Bazaar Stage.Featuring traditional Lombok music and dance performances that were open to the public and tourists free of charge, the event provided a platform for local artists to showcase their talents while introducing the region's cultural richness to visitors. Various performances were presented, including the Kipas Dance by Raja Hotel Kuta Mandalika, the Barugaq Elen Dance by SMKN 1 Pujut, the Sasak Harmoni Dance by Nurul Iman Islamic Boarding School, as well as the Gandrung Dance and gamelan music by Sanggar Mong Kencana, one of ITDC's community-supported art groups. The involvement of various art groups and institutions further enriched the cultural attractions while strengthening The Mandalika's identity as a tourism destination that highlights local potential and wisdom.Pari Wijaya added that the richness of local arts and culture is one of the elements that can shape The Mandalika's character and distinguish it as a tourism destination.“Destination development cannot rely solely on modern facilities and tourist attractions. Local identity must also be present and become an integral part of the experience offered to visitors. Lombok has a wealth of arts and culture that can serve as a distinctive attraction for The Mandalika. Through Mandalika Art Performance, we aim to provide opportunities for local artists to showcase their work while introducing regional culture to tourists. In this way, the development of the area can also create broader opportunities for the potential and creativity of local communities,” added Pari.Through the development of young people's competencies and the strengthening of arts and cultural attractions, ITDC continues to encourage The Mandalika to grow as a destination that not only offers tourism attractions but also provides opportunities for local communities to participate and develop. This approach forms part of the company's efforts to build an integrated tourism ecosystem by connecting destination growth, community capacity development, and the preservation of regional cultural potential.

Medical Services for Racing Operations Meet Fédération Internationale de Motocyclisme (FIM) Safety StandardsThe Mandalika, November 9, 2026 – Medical services at the 2026 Pertamina Grand Prix of Indonesia successfully met the requirements set by the Fédération Internationale de Motocyclisme (FIM) for racing operations. Meanwhile, a total of 345 medical visits in non-race areas during the event, held on October 9–11, 2026, were successfully handled directly through on-site medical facilities without requiring hospital referrals. These achievements form part of the medical service evaluation results for the event, which took place at the Pertamina Mandalika International Circuit, The Mandalika, West Nusa Tenggara.Based on the post-event medical evaluation report prepared by MotoGP SEG, medical services throughout the racing sessions fulfilled all requirements stipulated in the FIM MotoGP Medical Code. The assessment covered the readiness of medical facilities, personnel competencies, and emergency response coordination as part of the safety standards for hosting the MotoGP World Championship.Chairman of the Pertamina Grand Prix of Indonesia and ITDC Director of Operations, Troy Warokka, stated that meeting international medical standards and successfully handling visitor medical cases reflected the importance of an integrated support system in organizing world-class sporting events.“Meeting FIM medical standards and successfully handling all visitor medical cases on-site demonstrate that the Pertamina Grand Prix of Indonesia was supported by a comprehensive and well-prepared service system. For ITDC, successfully hosting an international event is not merely about delivering a world-class competition, but also about ensuring rider safety, visitor comfort, and the readiness of all supporting facilities. This is the capacity we continue to develop to strengthen The Mandalika as a sportstainment destination capable of hosting various international events,” said Troy.To ensure rider safety, Medical Race services were equipped with 23 trackside medical posts, 12 ambulances, two medical helicopters, and two medical intervention vehicles on standby throughout the competition sessions. All facilities underwent inspections and were declared compliant with FIM medical requirements, including the readiness of emergency medical equipment and supplies.For cases requiring further medical examinations, a referral mechanism was available to transfer riders to the West Nusa Tenggara Provincial General Hospital (RSUD Provinsi Nusa Tenggara Barat). The process was carried out under the direction of the Medical Director to the Chief Medical Officer (CMO), with ambulance or medical helicopter transportation provided according to the rider's condition. This mechanism formed part of the coordinated medical response and evacuation system throughout the championship.Meanwhile, Medical Non-Race services were supported by 16 medical posts strategically distributed across various locations, including grandstand areas, festival zones, parking areas, and VIP facilities. Over the three-day event, these facilities recorded 345 medical visits, all of which were successfully handled through on-site medical posts and the Mini Clinic without requiring hospital referrals.Chief Medical Officer (CMO) of the Pertamina Mandalika International Circuit, dr. Eko Widya Nugroho, Sp.EM., KPEC, explained that the effectiveness of medical services depended on facility readiness, supported by the competencies of healthcare personnel and effective coordination among staff.“The Pertamina Grand Prix of Indonesia presents diverse medical response requirements, ranging from ensuring rider safety in high-speed competitions to providing healthcare services for visitors across various areas. Therefore, every personnel member must understand the response procedures according to their respective responsibilities, supported by the proper distribution of medical facilities and effective coordination. This level of preparedness is essential to ensure that every medical need can be addressed promptly and appropriately,” explained Eko.In its evaluation report, the MotoGP medical team also commended the collaboration with local healthcare facilities, particularly the support provided by hospitals in Mataram, which were considered capable of delivering prompt medical services and providing specialized facilities to support medical treatment throughout the championship.Medical services for the 2026 Pertamina Grand Prix of Indonesia were also supported through collaboration among various healthcare institutions in West Nusa Tenggara, including hospitals, community health centers (puskesmas), Public Safety Centers (PSC), and the Indonesian Red Cross (PMI). The involvement of local healthcare personnel and institutions formed an integral part of the coordinated medical service system supporting the international event.“We would like to express our appreciation to all healthcare personnel and institutions that contributed to the successful delivery of the 2026 Pertamina Grand Prix of Indonesia. This synergy demonstrates that the readiness to host international events does not rely solely on the destination management company, but also requires the support and capacity of various regional stakeholders. Such collaboration serves as an important asset for The Mandalika to continuously improve event delivery standards and generate broader benefits for the region,” concluded Troy.

The Mandalika, November 6, 2026 – PT Pengembangan Pariwisata Indonesia (Persero), also known as InJourney Tourism Development Corporation (ITDC), continues to strengthen the implementation of sustainability principles in organizing international sporting events. One of these initiatives is circular economy-based waste management during the 2026 Pertamina Grand Prix of Indonesia, held on October 9–11, 2026, at the Pertamina Mandalika International Circuit, within The Mandalika, Central Lombok, West Nusa Tenggara (NTB).Over the three-day event, a total of 47,462 kilograms of waste was collected and managed, comprising 51% organic waste and 49% inorganic waste. Of the total waste generated, only 8% ended up in landfills, down from 14% during the 2025 event. Overall, the amount of waste generated was also successfully reduced by 15%, including a 31% reduction in non-recyclable inorganic waste and a 19% reduction in organic waste.One of the initiatives implemented was food surplus management to optimize the handling of excess food throughout the event. Food that remained suitable for consumption was distributed through a takeaway system, while food waste that was no longer suitable for consumption was processed using the Black Soldier Fly (BSF), or maggot, method to produce compost. This waste management initiative also involved waste bank communities from villages surrounding The Mandalika as part of a circular economy collaboration that delivers environmental benefits while creating value for local communities.These achievements are particularly significant given the increase in visitors to the 2026 Pertamina Grand Prix of Indonesia, which reached a record 157,875 visitors, representing a 12.5% increase compared to 2025. Despite the growth in visitor numbers, the waste generation rate was successfully reduced to 0.3 kilograms per visitor, compared to 0.4 kilograms per visitor in the previous year. This demonstrates improvements in waste management effectiveness, from waste sorting to reuse and recovery throughout the event.ITDC Operations Director, Troy Warokka, stated that waste management is one of the key aspects of organizing international events in an environmentally responsible manner.“The 2026 Pertamina Grand Prix of Indonesia serves as an opportunity to further strengthen The Mandalika's position as a world-class sport tourism destination that embraces sustainable tourism principles. Despite the increase in visitor numbers this year, we successfully reduced the amount of waste generated per visitor. This achievement reflects more structured waste management practices and collaboration among various stakeholders, including communities surrounding the area. We want to ensure that international events not only generate economic benefits but also take environmental sustainability into account,” said Troy.Moving forward, ITDC will continue to optimize circular economy-based waste management through improved waste sorting by type, the utilization of economically valuable waste, and stronger collaboration with waste management partners and surrounding communities. These efforts are expected to reduce the volume of waste sent to landfills while creating added value for the circular economy ecosystem in The Mandalika.Through these initiatives, ITDC remains committed to organizing international-scale events that not only drive economic growth and community empowerment but also maintain a balance with environmental preservation.

CocoSam, Monkey Cave, and Teh Prabu Receive Awards in Entrepreneurship, Environmental, and Digital Economy CategoriesThe Mandalika, November 5, 2026 – Three Micro, Small, and Medium Enterprises (MSMEs) supported by PT Pengembangan Pariwisata Indonesia (Persero), also known as InJourney Tourism Development Corporation (ITDC), from Central Lombok Regency, have received awards at the 2026 West Nusa Tenggara (NTB) Provincial Level Pemuda Pelopor Desa competition. Their achievements span the fields of entrepp, environment, and digital economy, demonstrating the potential of local business innovation in developing village resources.The awards, announced by the West Nusa Tenggara Provincial Department of Education, Youth, and Sports on October 22, 2026, were presented to Samsudin, S.Kom., through CocoSam, which secured First Place in the Entrepreneurship category; Ida Yanti, S.E., through Monkey Cave, which won Second Place in the Environment category; and L. Zaktyurrahman through Teh Prabu, which secured Second Place in the Digital Economy category. Following this achievement, CocoSam has the opportunity to advance to the national-level competition, subject to further verification by the organizers.General Manager of The Mandalika, I Made Pari Wijaya, expressed his appreciation for the achievements of the three ITDC-supported MSMEs. According to him, these accomplishments reflect the potential of local communities to develop businesses that generate economic value while delivering benefits to the surrounding environment.“We are proud to see ITDC-supported local MSMEs achieve recognition at the provincial level. These accomplishments demonstrate that the creativity and potential of surrounding communities have opportunities to grow further. Through product marketing assistance and financial support, we strive to help business owners strengthen their capabilities and expand their market access,” said Pari.One of the award recipients, Samsudin, is a young entrepreneur from Sukadana Village, Pujut District, Central Lombok Regency, who developed CocoSam by processing local coconut resources into value-added products, including Virgin Coconut Oil (VCO). This innovation earned him First Place in the Entrepreneurship category and opened up an opportunity to advance to the national-level competition.“This award motivates me to continue developing CocoSam and introduce locally sourced coconut-based products to a wider audience. I am also grateful to ITDC for the support and assistance provided, particularly in helping us develop and market our business. I hope CocoSam will continue to grow and bring greater benefits to the surrounding community,” said Samsudin.Meanwhile, Ida Yanti, through Monkey Cave, secured Second Place in the Environment category. The award recognizes her efforts in developing an environmentally sustainable nature tourism destination in Prabu Village, with a focus on wildlife habitat protection, waste management, tourism route management, and conservation education for visitors. The initiative also involves local communities through the Pesona Prabu Tourism Awareness Group (Pokdarwis), while creating economic opportunities through community-based tourism activities.In the Digital Economy category, L. Zaktyurrahman, through Teh Prabu, secured Second Place by developing tea products made from locally grown plants in Prabu Village, Central Lombok Regency. In developing the business, Teh Prabu utilizes digital technology through QR codes on its packaging, enabling consumers to access product information, ranging from the product's origin story to preparation instructions and digital payment facilities. This innovation is further supported by a digital catalog that connects Teh Prabu's marketing activities with tourism activities at Monkey Cave, creating broader marketing opportunities while encouraging local community participation in production and sales.The three MSMEs have received assistance from ITDC through its Social and Environmental Responsibility (SER) program, in collaboration with the Community Development function. The support has been provided in stages. Teh Prabu and Monkey Cave, which are part of a business group under the Prabu Village Tourism Awareness Group (Pokdarwis), have received assistance since July 2025. Meanwhile, CocoSam began receiving support in May 2026.ITDC's support also includes marketing facilitation through MSME participation in various events held in The Mandalika. CocoSam, for instance, participated in the GT World Challenge. In addition, CocoSam, Teh Prabu, and Monkey Cave also took part in the 2026 Pertamina Grand Prix of Indonesia at the Pertamina Mandalika International Circuit. This participation provided an opportunity to introduce local products to visitors while creating wider marketing opportunities through tourism activities.The Pemuda Pelopor Desa competition is an annual initiative organized through collaboration between the Ministry of Youth and Sports of the Republic of Indonesia and relevant institutions at the provincial, regency, and city levels. The competition covers five areas of pioneering initiatives: entrepreneurship, digital economy, environment, community development, and arts and culture. The assessment considers innovation, the positive impact of participants' activities on their surrounding environment, and their contributions to improving the local community's economy.Pari emphasized that tourism destination development should go hand in hand with creating greater economic opportunities for local communities.“We want surrounding communities to take an active part in the growth of The Mandalika. Local MSMEs should have opportunities to develop their businesses, expand their markets, and become part of the tourism ecosystem. We hope these achievements will inspire more business owners to continue innovating and developing their potential,” concluded Pari.

The Mandalika, November 4, 2026 – A total of 769 Micro, Small, and Medium Enterprises (MSMEs) recorded combined sales of IDR 2,940,564,568, or approximately IDR 2.94 billion, during the 2026 Pertamina Grand Prix of Indonesia, held on October 9–11, 2026, at The Mandalika, Lombok, West Nusa Tenggara (NTB).The achievement was generated through trading activities across various commercial areas, both inside and outside the Pertamina Mandalika International Circuit, providing market access for local businesses throughout the international motorsport event. PT Pengembangan Pariwisata Indonesia (Persero), also known as InJourney Tourism Development Corporation (ITDC), continues to encourage business participation in international events to expand market access for MSMEs.Of the 769 MSMEs recorded as participants in the 2026 Pertamina Grand Prix of Indonesia, the commercial ecosystem within the Pertamina Mandalika International Circuit involved 310 tenants, comprising 300 MSMEs and 10 national brands. These included 180 government-affiliated MSMEs, 73 tenants in the Festival area, 47 tenants in the grandstand area, and five tenants each in the Nusantara and Paddock Cafe areas. This participation also included 34 MSMEs supported by InJourney Group and 30 MSMEs supported by Pertamina in the Festival area, as well as businesses from 10 regencies/cities participating in the Lombok Sumbawa Festival (LSF).Meanwhile, outside the circuit area, 459 MSMEs contributed to trading activities across various locations, including 189 MSMEs at the Mandalika Bazaar and Mandalika Street Food Festival (MSFF) Vol. II, as well as 270 MSMEs in parking areas and several locations surrounding the circuit.ITDC Commercial and Marketing Director, Febrina Mediana, stated that MSME participation in the Pertamina Grand Prix of Indonesia is part of ITDC’s efforts to expand market access and strengthen the readiness of local businesses to capitalize on opportunities arising from national and international-scale events.“Moving forward, ITDC will continue to support MSME capacity building, covering product quality, production capacity, packaging, and marketing access. With stronger business readiness, MSMEs are expected to meet broader market demands and capitalize on economic opportunities arising from various activities held in The Mandalika,” said Febrina.Of the total recorded revenue, the largest contribution came from the Commercial Booth area, generating IDR 1,125,167,280 or 38.3%. This was followed by Supported MSMEs, contributing IDR 848,999,700 or 28.9%; Government-affiliated MSMEs, generating IDR 715,013,000 or 24.3%; and the Paddock Area, contributing IDR 251,384,588 or 8.5%.Sales activities peaked on the third day of the event, with revenue reaching approximately IDR 1.638 billion, accounting for 55.7% of the total revenue over the three-day period. In terms of product categories, Local Food recorded the largest contribution at 29.7%, followed by Coffee at 22.9%, Beverages at 20%, Snacks at 16.8%, and Western Food at 10.7%. These figures demonstrate the significant contribution of culinary products to trading activities throughout the event.Several tenants also recorded notable sales figures, including Soto Seger Boyolali, Batagor Sultan, and Bakso Maulana Barokah.In addition to commercial activities within the event area, ITDC also hosted Mandalika Street Food Festival (MSFF) Vol. 2 on October 9–10, 2026, at the Mandalika Bazaar area in The Mandalika. Featuring a tropical-themed community-based tourism concept, the event provided a platform for local businesses and communities to showcase their culinary products and regional creativity to visitors.Through the provision of commercial spaces and the involvement of local businesses in international events, ITDC continues to foster a business ecosystem that supports tourism activities in The Mandalika. These efforts are expected to expand business opportunities for MSMEs while strengthening the connection between event organization, tourism activities, and the regional economy.